Zaggle to Acquire 51% Stake in Effiasoft for ₹41.31 Crore, Strengthening Fintech Solutions

Mumbai, India – March 28, 2025 – Zaggle, a premier SaaS-based fintech firm, has announced its acquisition of a 51% stake in Effiasoft, a leading enterprise technology provider, for ₹41.31 crore. This strategic move aims to expand Zaggle’s fintech offerings, enhance its technological capabilities, and establish a stronger foothold in the digital payments and enterprise solutions market.​

Strategic Growth in Fintech and Enterprise Solutions

The acquisition of Effiasoft aligns with Zaggle’s mission to offer seamless, tech-driven financial solutions to businesses. Effiasoft’s expertise in cloud-based enterprise resource planning (ERP), point-of-sale (POS) systems, and customer relationship management (CRM) solutions will enable Zaggle to:​

• Upgrade Digital Payment Infrastructure: Integrate Effiasoft’s enterprise tools to improve financial transaction processing.​

• Enhance B2B Services: Provide businesses with more comprehensive automation and financial management solutions.​

• Leverage AI and Cloud Technology: Implement AI-driven financial analytics and cloud-based business applications for operational efficiency.​

Leadership Insights and Industry Impact

Avinash Ramesh Godkhindi, Managing Director and CEO of Zaggle, expressed enthusiasm about the acquisition, stating: “This partnership strengthens our ability to deliver cutting-edge fintech solutions that streamline financial operations for businesses. Effiasoft’s technological expertise complements our vision of digital transformation in financial services.”

Similarly, Koushik Shee, Founder and CEO of Effiasoft, highlighted the growth potential, adding: “Joining forces with Zaggle allows us to scale faster and bring our solutions to a wider audience. Together, we will empower businesses with more efficient, technology-driven financial tools.”​

Key Benefits of the Acquisition

The acquisition is poised to offer several advantages, including:​

• Expanded Market Reach: Zaggle will tap into Effiasoft’s diverse clientele across retail, hospitality, and financial sectors.​

• Stronger Competitive Positioning: The combined expertise of both companies will boost Zaggle’s influence in the SaaS-based financial solutions market.​

• Accelerated Innovation: Advanced technology integration will create new growth opportunities for businesses aiming to streamline financial operations.​

Future Roadmap and Industry Outlook

Zaggle’s acquisition of Effiasoft comes at a time when India’s fintech industry is experiencing exponential growth, with projections reaching $150 billion by 2025. This acquisition aligns with Zaggle’s expansion strategy, including international market penetration and enhanced AI-powered financial solutions. The deal is expected to be finalized in the coming months, subject to regulatory approvals.​

Stay tuned for more updates on how this acquisition will shape the future of fintech and enterprise automation.

About Zaggle Zaggle is a top-tier SaaS-based fintech company that provides innovative digital payment, expense management, and financial analytics solutions. It serves a wide range of enterprises, offering advanced tools for business expense automation and corporate payment solutions.​

About Effiasoft Effiasoft is a leading provider of enterprise solutions, specializing in ERP, POS, and CRM technologies. Its cloud-based applications support businesses in optimizing their operations and improving efficiency across various industries.​

Reference: Information sourced from publicly available reports and company announcements.